Singapore Airshow 2008
Background
Every 2 years, ST Engineering holds one of the biggest exhibitions now known as the Singapore Airshow; displaying an array of capabilities and products.
The objective of the site is to showcase the events and exhibits during the Airshow, in addition to marketing the theme for the year.
| Facts and Figures |
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| Industry |
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Exhibition |
| Format |
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Web site design |
| Features |
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Macromedia Flash |
| Technologies |
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Flash Actionscript
ASP |
Solution
This year, the chosen theme was “Engaging Ideas, Delivering Promisesâ€Â. It demonstrates ST Engineering’s receptiveness in engaging customers and listening to their requirements, innovating through ideas, formulating solutions.
Wiz Werx proposed the concept of pencil and paper, as most ideas are generated and materialised through pencil and paper, or how a big idea comes from a sketch or drawing, hence a sketchy and raw effect was given to the look and feel.
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