Keppel Nights
Background
In line with Keppel’s 40th Anniversary, it was a CSR effort to reach out to the heartlanders, in partnership with National Arts Council, to broaden information of the Arts and entertainment performances and the ticket subsidy scheme online, in addition to offering discounts over ticket prices to students and families.
Wiz Werx was engaged to design and develop a solution to cater to the administrators of NAC in updating content as well as reach out to heartlanders with user-friendly and easy to navigate website structure.
| Facts and Figures |
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| Industry |
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Engineering |
| Format |
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Website Creation |
| Features |
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Poll Module
Password Module |
| Technologies |
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Content Management System
ASP
MySQL |
Solution
Some of the features of the Content Management System are the Keppel Nights Password and the Poll modules. The Password modules were developed to allow the administrators to manage and define new passwords in real-time, giving the element of anticipation, where new passwords are displayed every week.
The Poll Module gives us a chance to understand the users, their preferences and how susceptible the users are to the Art & Entertainment industry.
Visitors can ‘Share this Experience’ with their friends via Email, Really Simple Syndication (RSS), del.icio.us, Digg or Facebook, to increase the awareness of the Keppel Nights initiative and to keep subscribed users up-to-date with the latest information without the need to be on the website physically.
A mailing list and Tell-A-Friend features were essential in increasing database and disseminating information to the target audience.
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