Re-Imaging Olympus
Singapore, (21 November 2008) – Olympus Imaging Singapore engaged the services of Wiz Werx Pte Ltd to launch a website revamp.
The brief was to create a brand new look and feel for the Olympus Imaging Singapore website, and to introduce new and improvise on existing functionalities to the website. A back-end Content Management System was also set in stone as the core structure.
The challenge was to introduce and streamline these features to cater for members from the Workshop and E-Club sections as imported from the previous system.
Olympus E-Series (SLR) owners are able to register for Product/Photography Workshops via the Workshop feature online, to further enhance their product knowledge and to improve on photography skills (Nature, Travel and Night) in general.
These users are also able to sign-up for an exclusive E-Club membership which entitles them to engage in group activities, and enjoy special promotions on existing/new products where applicable. The previous website did not cater for an online E-Club section, and Wiz Werx proposed the section with features that the Client could leverage on, paying special attention to the E-Club events section which members could register online via an online membership.
Previous Workshop and E-Club registrations were done offline (manual) via the Olympus Studio office, but with the introduction of an upcoming ENets Debit Payment Mechanism, the target audience would be able to choose from either performing payment transactions offline or online via Internet Banking. The aim of having ENets online would be to streamline Olympus Imaging Singapore’s operations for Customer Service.
Till date, a total of 3735 members and counting have signed up for both Workshops and E-Club since the launch of the revamped website, and the new features have catered for a platform which encourages a higher level of participation among the members of the respective groups.
Wiz Werx was also proud to introduce a new dynamic Photo Gallery feature to the website, catering for photo submissions by users with their respective comments, allowing them to engage in submission competitions where available. The interesting aspect of this application would be the approach that Wiz Werx took, combining both Flash/XML Technology with the back-end database for generation of dynamic content.
The website was launched in late August, and you could stay tuned for more exciting updates at
http://www.olympusimage.com.sg.
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For media queries please contact:
Muhammad Alkhatib
Wiz Werx Pte Ltd
6848 6174 / 9451 6502
Email: muhd@wizwerx.com
